NOW

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    NOW 5HTP 100mg (60 Capsules)

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    NOW 5HTP 100mg (60 Capsules)

    • Supports a Positive Mood*

    5-HTP, the intermediate metabolite between the amino acid L-tryptophan and serotonin, is extracted from the seed of an African plant (Griffonia simplicifolia).

    Natural color variation may occur in this product

    $29.95 $25.99
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    NOW Adam Men's Multiple Vitamin (120 Tabs)

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    NOW Adam Men’s Multiple Vitamin (120 Tabs)

    • With Saw Palmetto, Lycopene, Alpha Lipoic Acid & CoQ10
    • Plus Natural Trans-Resveratrol & Grape Seed Extract

    Many multiples on the market today contain unnecessary levels of excipients and added ingredients. ADAM™ is formulated to contain the lowest levels of these unneeded additional ingredients, leaving more room for higher levels of the nutrients men need to maintain optimum health.*

    Natural color variation may occur in this product.

    $41.99 $36.99
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    NOW Ashwaghanda 400mg (90 Capsules)

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    NOW Ashwaghanda 400mg (90 Capsules)

    • Standardized Extract
    • Free Radical Scavenger*
    • Immune System Support*

    Ashwagandha (Withania somnifera) is an herb that is extensively used in Ayurveda, the traditional herbal system in India. Ashwagandha is used as a general tonic and “adaptogen”, helping the body adapt to temporary normal stress.* In addition, preliminary data suggest that Ashwagandha supports a healthy immune system.*

    Natural color variation may occur in this product.

    $24.66 $21.99
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    NOW B 100 (100 Capsules)

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    NOW B 100 (100 Capsules)

    • B-Complex for Maximum Effectiveness
    • Supports Energy Production*

    B-100 Caps provide a full complement of B-Vitamins plus Choline and Inositol. These vitamins work to support energy production, maintain healthy homocysteine metabolism, and promote the health of the nervous system.* B-Vitamins are water soluble, and with the exception of B-12, have limited storage in the body and thus require daily replenishment. While B-12 is stored in the liver, dietary sources are of animal origin only (meat and dairy) and supplementation with B-12 may be especially important for vegetarians.

    $24.99 $19.99
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    NOW B12 Complex Liquid (60ml)

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    NOW B12 Complex Liquid (60ml)

    • Essential for Energy Production*
    From the FDA’s website: “As part of a well-balanced diet that is low in saturated fat and cholesterol, Vitamin B-12 may reduce the risk of vascular disease. FDA evaluated the above claim and found that, while it is known that diets low in saturated fat and cholesterol reduce the risk of heart disease and other vascular diseases, the evidence in support of the above claim is inconclusive.”
    $15.44 $11.99
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    NOW B50 Complex (100 Capsules)

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    NOW B50 Complex (100 Capsules)

    • Vitamin B Complex with Vitamin C
    • Support During Challenging Times*

    When life is challenging, the adrenal glands have to work harder to help the body meet increased metabolic demands and support the fight or flight response. This process can also deplete essential nutrients necessary to maintain optimal adrenal function and antioxidant status. B-50 is a targeted combination of Vitamins B6, B12, Pantothenic Acid, Folic Acid and Vitamin C at levels necessary to replenish and maintain optimal B Vitamin and antioxidant status during these challenging times.* This formula provides recommended potencies of the most important B Vitamins and Vitamin C, and is formulated to supply the body’s daily needs in one complete supplement.

    $17.89 $14.99
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    NOW B6 100mg (100 Capsules)

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    -20%
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    NOW B6 100mg (100 Capsules)

    • Supports Healthy Homocysteine Metabolism*
    • Important for Nervous System Function*

    Vitamin B-6 is a cofactor in numerous enzymatic reactions and is required for the metabolism of fats, carbohydrates, and proteins.* It facilitates the conversion of amino acids from one to another as needed, and is necessary for normal synthesis of hemoglobin, as well as for normal function and production of red blood cells.* B-6 plays an important role in regulating homocysteine metabolism in the body.* Homocysteine, a by-product of the methionine cycle, is known to be destructive to bodily tissues, especially vascular structures. B-6 is also critical for the maintenance of a healthy nervous system.*

    From the FDA’s website: “As part of a well-balanced diet that is low in saturated fat and cholesterol, Vitamin B6 may reduce the risk of vascular disease. FDA evaluated the above claim and found that, while it is known that diets low in saturated fat and cholesterol reduce the risk of heart disease and other vascular diseases, the evidence in support of the above claim is inconclusive.”

    $9.99 $7.99
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    NOW Biotin 5000mcg (60 Capsules)

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    NOW Biotin 5000mcg (60 Capsules)

    • Supports Amino Acid Metabolism*
    • Promotes Normal Immune Function*

    Biotin is a water-soluble vitamin necessary for normal growth and body function.* Biotin functions as a key regulatory element in gluconeogenesis, fatty acid synthesis, and in the metabolism of some amino acids.* Alongside its role in energy production, Biotin enhances the synthesis of certain proteins.* In addition, Biotin promotes healthy immune system function and plays a critical role in skin health.*

    Natural color variation may occur in this product.

    $10.99 $8.99
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    NOW Brain B12 1000mcg (100 Lozenges)

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    NOW Brain B12 1000mcg (100 Lozenges)

    • Maintains Good Health
    • Helps produce red blood cells
    • Treats Pernicious Anemia
    • Active coenzyme Methylcobalamin form
    • Chewable

    Vitamin B-12 (Methylcobalamin) is a water soluble vitamin necessary for the maintenance of a healthy nervous system and for the metabolic utilization of fats and proteins. Vitamin B-12 is also essential for the synthesis of DNA during cell division and therefore essential for the synthesis of DNA during cell division and therefore is especially important for rapidly multiplying cells, such as blood cells. Brain B-12 contains only the methylcobalamin form of B12, which is the coenzyme form. Methylcobalamin is considered an enhanced form of B12 and is the same form found in natural food supplies. It is believed to be a much more active and bioavailable form of this vitamin. It is the form that crosses the blood-brain barrier and is active in brain and nerve tissue.

    $12.99 $9.99
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    NOW C1000 w 100mg bioflavinoids (100 Capsules)

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    NOW C1000 w 100mg bioflavinoids (100 Capsules)

    • with 100 mg of Bioflavonoids

    Vitamin C is an essential nutrient well known for its vital role in the immune system.* It is a highly effective antioxidant that can protect the body’s structures from oxidative damage generated during normal metabolism.* Vitamin C is also necessary for the production of collagen and is therefore important for skin, bone, and joint health.* This product includes Bioflavonoids, which work synergistically to support Vitamin C utilization.

    $14.55 $12.99
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    NOW Calcium & Magnesium with Vitamin D & Zinc (120 Softgels)

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    -15%
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    NOW Calcium & Magnesium with Vitamin D & Zinc (120 Softgels)

    • With Vitamin D-3 and Zinc

    NOW® Calcium & Magnesium Softgels include Vitamin D-3 and Zinc, offering a truly balanced blend of essential minerals. This formula supports strong bones and teeth, as well as healthy enzymatic activity.* Delivered via softgel, this formula is more easily absorbed and assimilated than capsules or tablets

    $17.55 $14.99
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    NOW Choline & Inositol 500mg (100 Capsules)

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    NOW Choline & Inositol 500mg (100 Capsules)

    • Supports Healthy Nerve Transmission*
    • Assists in Fatty Acid Metabolism*

    Choline & Inositol are members of the B-vitamin family. Choline is necessary for normal synaptic transmission, brain health, and fatty acid metabolism in the liver.* Inositol is also essential for brain and nervous system health.* Both Choline and Inositol are essential components of all cell membranes.*

    Natural color variation may occur in this product.

    $18.44 $15.44